Strategic Email Drip Campagin
Project scope
Categories
Market research Sales strategySkills
sales strategy process analysis researchTo become a proactive team, we need assistance developing and fine tuning an email outreach process. We would like to equip our team with a plan that guides them in crafting great email sequences, researching new prospects, identifying key contacts, and developing compelling messages. We would like you to create a simple step-by-step strategy for rolling this out in our target market.
This project may include, but is not limited to:
- Building a customizable outreach script.
- Making a case for adding specific CRM tools to our workflow
- Identifying new potential accounts that align with our current customer base.
- Compiling relevant market information.
The final project deliverable is a report including research, analysis, and recommendations. It should assist our team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions.
About the company
Pop! Events Group specializes in producing social, team building and marketing events for companies in the greater Toronto area. We are also an in-house supplier of gift wrapped/ party ready toys for Corporate Children's Holiday Parties and a variety of Unique Event activations and rentals for a variety of different event types.