Non-Profit Toolkit Development
Project scope
Categories
Communications Market research Sales strategy Marketing strategySkills
communication marketing materials press releases brochures research sales zoom (video conferencing tool) fundraisingOur organization is able to offer an opportunity for 1-2 students or teams.
The primary focus for the student will be: Research non-profit fundraising best practices and create a toolkit for 3rd party fundraising events. Tool kit should include branded marketing materials (such as posters, donation/pledge forms, brochures/flyers, press release etc) for various fundraising events (as example - lemonade stand, car wash, book sale, bake sale, BBQ etc), as well as instructional step by step guide of how to set up and deliver the fundraising event. All materials to be created and branded for our organization. (Plan Canada fundraising toolkit https://plancanada.ca/fundraise-resources and Because I am a Girl Lemonade stand toolkit https://plancanada.ca/pink-lemonaid are great examples of what we are looking for).
Our goal at the end of this experience is: Fully developed and ready to launch toolkit product, as well as marketing materials and website and social media communications to launch.
Other duties the student may complete could include: Social media imaging and marketing
We will plan to communicate with our virtual intern using these communication tools: (list expected channels - eg. Riipen messaging, Zoom, phone call, email)
Student's primary contact: Jennifer Graham, VP
Secondary contact: Allan Weatherall, Executive Director
About the company
The Canadian Congenital Heart Alliance (CCHA) is a national, volunteer-run registered charitable organization advocating on behalf of children and adults living with congenital heart disease (CHD). Mission: We advocate for and enrich the lives of people with CHD through awareness, education, research and support. Vision: To be the leading voice for enriching the lives of Canadians with CHD. Value Statement: Building a dedicated CHD community that fosters compassion, empowerment and collaboration. 1 in 100 babies are born with a congenital heart defect. Over 250,000 Canadians live with CHD, sadly, there is no cure. Most will require specialized, life-long cardiac care. At least half face the prospect of multiple surgeries and/or premature death, and many develop psycho-social challenges brought on by their condition, such as anxiety, depression, isolation and financial hardship. Fewer resources are available to those with CHD than other cardiac patients and CHD research is underfunded.