PROJECT DESCRIPTION/DESCRIPTION DU PROJET:

VISION

IF YOU CAN IMAGINE YOUR FUTURE AND SHAPE YOUR WORLD – WOULD YOU?

Navigating knowledge to generate societal and economic value in a "New Normal" World

GOAL

EMPOWERING PEOPLE

To Navigate and Thrive in the Next Normal Economy by Connecting People to Careers, Companies, Courses and by Sharing Stories –

All in One Go!

ABOUT US

We’re a startup with a big vision and ideas. We have a passion to make the world a better place to by lifting the 90% to thrive in the next normal economy and future society. As a startup we know we need to be agile, and have a good feel and pulse from people who know what’s happening on the ground! We aim is to use AI for the good of society!

FutureCite’s purpose is to empower the 90% of society to transition and thrive in the Next Normal Economy Workforce! Our “one stop, one go” solution simplifies self-navigation – for people to access “best fit” job postings and course postings and for organizations to access “best fit” candidates across all industry sector verticals! Users of our digital services market place include three user categories:

• Jobseekers & Career Navigators,
• Employers & Recruiters, and
• Educators

FutureCite’s services marketplace includes free beta subscriptions to

• Our Story platform (Feature, Focus & Flash) profiles stories of people & organizations going through this digital transformation.
• Our Career Development and Education Discovery platform (ForwardXYZ™) is an MVP (minimally viable product) on our FutureCite.com services marketplace that navigates you to the best fit career & education opportunities
• Our NetworkingCollabCite™platform is an MVP that connects people to mentors and protégés, and enables people to share ideas and participate in events.

KEY PROJECT ACTIVITIES

We are looking for youth perspectives across Canada on what they see as critical to moving forward the future of learning and the future of work.

The students will have a chance to hone their communications, analytical and marketing & sales skills through our project.

Communications

• Identify best channels for each network type
• Develop pitches for team to implement

Social Media

• Use your own social media accounts to share the team’s communications messaging to your networks to let them know about the free service for career development and education pathway discovery, and monitor the responses and feedback to team

Marketing & Sales

• Lead generation and sales pitch to your networks, to recruit users
• Collect findings and suggestions

IDEAL ROLES/ RESPONSIBILITIES

The team (5 people) will determine with FutureCite, the best tools, roles for each member, and determine types of channels for each type of user audience and implement their approaches. Roles for the team include the following. Team members may be asked to participate in a focus group.

• Communications: 1 role
• Social Media: 1 role
• Marketing & Sales: 3 roles

Students may focus on the user type where they have the best opportunities & outreach to generate leads and success in recruiting users. They will be able to work as team and individually - to pitch to their networks (e.g. youth, communities, businesses) and to recruit our users (jobseekers, employers, educators). For students interested in media, there may be an opportunity for story interviews or articles.

FINAL PROJECT DELIVERABLES

Deliverables from this project will include recruiting participants to our free beta, and developing a final report to include the following:

• Identify channels, pitches and approaches that worked best successful recruitment of Users
• Identify Service Features & User Experience suggestions
• Lead generation list

FutureCite has a built in capability to measure the traction of new users online and measures the success rate through our registration, and as well google analytics on our site.