Help Craft the Story for Greater Public Safety

Closed
Main contact
CARM Implementers Forum
Portland, Oregon, United States
Richard Bowles
CEO | Founder
Project
100 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Marketing strategy Market research Media
Skills
communication marketing communication strategies marketing materials web pages
Details

Opportunity

If you are keen to learn about technology and help others understand how technology can be utilized to greatly improve public safety, then we need your help. Our core resources are primarily engineers and R&D inventors with decades of experience. However, creating effective marketing material is NOT our strength.

You Can Make A BIG Difference

This is fantastic opportunity to experience the typical technology start-up as a marketer. Your impact will be instantly visible. Ideal candidates are hands-on team players, versatile and appreciate the multi-faceted roles common in start-ups.

Approach, deliverables and milestones

  • prioritize audiences to inform and persuade
  • create communication strategy for key audiences
  • explore websites and other content that key audiences likely read/ experience
  • identify and advise "fellow travelers" who also communicate with key audiences
  • outline, draft content for each audience, according to audience priorities
  • identify communication channel to deliver content for greatest impact
  • depending on skills, interest and time available, produce final content objects (short papers, articles, web pages, explainer videos)
  • document project details to facilitate sustaining of content and development of new content using best methods proven in this project

Working with tech experts, you will create marketing content products that enrich YOUR PORTFOLIO while gaining experience in a technology startup.

Deliverables
No deliverables exist for this project.

About the company

Company
Portland, Oregon, United States
2 - 10 employees
Insurance, Technology, Real estate, Non-profit, philanthropic & civil society, It & computing

We are a 2 year-old (start-up) non-profit industry association inspiring companies to collaborate for greater public safety. Interoperability standards will accelerate the latest technology to market. Marketing to consumers will create demand for safer buildings. Member companies are from commercial insurance, commercial real estate and technology. Organizations similar to ours are the prime movers behind USB, Bluetooth, WiFi and the world-wide-web.