Project Goal:

The main objective of this project is to analyze the financial aspects of Agora Tutoring and develop a structured pay plan for membership fees that optimizes revenue while remaining accessible to our target market.

Project Objective:

Learners will be solving the problem of how to balance profitability with user affordability by conducting a comprehensive financial analysis and market research. The expected outcome is a well-researched, tiered membership fee structure that can be implemented to enhance Agora Tutoring's revenue streams while ensuring that the services remain attractive and accessible to a broad range of users.

By the end of the project, learners will have:

1. Conducted an in-depth analysis of Agora Tutoring's current financial health.
2. Researched and benchmarked against competitors' pricing models.
3. Gathered user feedback on pricing preferences.
4. Developed a detailed, tiered membership fee structure with financial projections.
5. Presented their findings and recommendations to Agora Tutoring’s senior management team.

Project Activities:

To achieve the project goal, learners will need to complete the following tasks and deliverables:

Financial Analysis Report:

• Collect and review Agora Tutoring's financial data, including revenue, expenses, and profitability.
• Conduct a SWOT analysis to identify financial strengths, weaknesses, opportunities, and threats.
• Deliverable: A comprehensive financial analysis report detailing current financial health and SWOT findings.

Market Research Report:

• Benchmark Agora Tutoring's pricing models against competitors.
• Conduct surveys or focus groups to gather user feedback on current and potential pricing.
• Analyze market trends and user demographics to inform the pricing strategy.
• Deliverable: A market research report with competitor analysis, survey results, and market insights.

Membership Fee Structure Proposal:

• Develop a tiered membership fee structure based on financial analysis and market research.
• Create financial projections for each tier, including revenue and user growth estimates.
• Deliverable: A detailed proposal for a tiered membership fee structure with supporting financial projections.

Presentation of Findings:

• Compile findings and recommendations into a clear and concise presentation.
• Present the financial analysis, market research, and proposed fee structure to Agora’s senior management team.
• Deliverable: A PowerPoint presentation summarizing key findings, proposed fee structures, and strategic recommendations.

Implementation Plan:

• Develop an actionable plan for implementing the new membership fee structure.
• Include timelines, key milestones, and any necessary resources or tools.
• Deliverable: An implementation plan outlining steps to transition to the new membership fee structure.

By completing these tasks, learners will deliver valuable insights and practical solutions that Agora Tutoring can implement to enhance its financial strategy and membership offerings.

Support & Mentorship:

To ensure learners have the necessary resources and guidance to successfully complete the project, Agora Tutoring and Agora Connections will provide comprehensive support and mentorship as follows:

Staff Time:

• Regular Check-Ins: Scheduled weekly check-ins with senior management to review progress, address challenges, and provide feedback.
• Feedback Sessions: Dedicated feedback sessions at key project milestones to ensure alignment with project goals and to provide constructive input.

Mentorship:

• Subject Matter Experts (SMEs): Access to Agora’s subject matter experts in business development, legal structures, strategic planning, and insurance for specialized advice and support.
• Guidance: Continuous guidance and mentorship from Agora’s senior management team to ensure the project stays on track and aligns with strategic goals.

Feedback and Review:

• Regular Reviews: Scheduled review meetings with Agora Tutoring and Agora Connections’ project leads to provide constructive feedback and ensure alignment with project goals.
• Final Review and Recommendations: A comprehensive final review of the developed strategies, proposals, and action plans, with recommendations for implementation and potential improvements.

By providing these supports and mentorship, Agora Tutoring and Agora Connections will ensure that learners have the necessary resources, guidance, and tools to successfully complete the project and achieve the desired outcomes.