Careerin - User-Generated Content Campaign Plan
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
By mimicking successful campaigns like the ALS bucket challenge and the #BufferCommunity campaign, we hope to leverage social media in an effective and ultra-low-cost campaign, based on user-generated content.
To accomplish this, we believe you could focus on:
- Evaluating recent successful user-generated campaigns, preferably in our industry.
- Selecting a primary social media channel for our campaign.
- Developing a campaign plan including theme, hashtag, and messaging.
- Creating a content calendar and example content for the duration of the campaign.
Through this campaign, we hope to increase online engagement and brand awareness and drive sales of our new product.
- What is the main goal for this project?
-
By mimicking successful campaigns like the ALS bucket challenge and the #BufferCommunity campaign, we hope to leverage social media in an effective and ultra-low-cost campaign, based on user-generated content.
To accomplish this, we believe you could focus on:
- Evaluating recent successful user-generated campaigns, preferably in our industry.
- Selecting a primary social media channel for our campaign.
- Developing a campaign plan including theme, hashtag, and messaging.
- Creating a content calendar and example content for the duration of the campaign.
Through this campaign, we hope to increase online engagement and brand awareness and drive sales of our new product.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
- https://careerin.org
- 0 - 1 employees
- Human resources & recruitment, Media & production, Technology, Non-profit, philanthropic & civil society, Events services
Careerin Tech Society is a non-profit that helps people discover and develop their careers in the tech sector.