Beauty Pro Plus Corp aims to enhance its client base for med-spa and cosmetology clinics by recruiting suitable students to generate leads. The project focuses on developing a strategic plan to identify and engage potential clients effectively. Students will apply their marketing and communication skills to create a targeted outreach campaign. The project involves researching industry trends, analyzing competitor strategies, and identifying potential client demographics. By leveraging classroom knowledge, students will design innovative approaches to attract new clients and expand the company's reach. The goal is to provide a comprehensive strategy that aligns with Beauty Pro Plus Corp's objectives and enhances its market presence.

- Research and analyze current industry trends and competitor strategies.

- Identify potential client demographics and develop a targeted outreach plan.

- Design innovative marketing approaches to attract new clients.

- Align strategies with Beauty Pro Plus Corp's objectives for market expansion.

The project deliverables include a detailed report outlining the strategic plan for client expansion, supported by data-driven insights and recommendations. Students will also create a presentation to showcase their findings and proposed strategies to Beauty Pro Plus Corp. Additionally, The goal of the initial contact is to arrange meetings between the medspa decision-makers and your sales manager. This allows for a detailed presentation of Viviscal PRO's benefits and the opportunity to address any questions or concerns.

By leveraging the skills of students with relevant backgrounds and providing them with thorough training, you can effectively introduce Viviscal PRO to medspa clinics and establish fruitful partnerships.