Virtual Internship Opportunity - Public Awareness of CHD w/ Indigenous Lens

Closed
Preferred learners
  • Anywhere
  • Academic experience
Categories
Communications Marketing strategy Education
Skills
communication strategies advocacy influencing skills health equity congenital heart defects health promotion infographics fundraising zoom (video conferencing tool) innovation
Project scope
What is the main goal for this project?

Summary

Create innovative and evidence-based digital tools and communication strategies that target

stakeholders and are aimed at promoting health equity in the Congenital Heart Disease

population.

Project Scope

Our organization is able to offer a virtual internship opportunity for 1-2 students or one team.

Project Objective

Research existing cases where support was obtained from key stakeholders for maximizing

advocacy of a medically compromised population, pinpoint how to leverage fundraising efforts.

This could be a CHD (Congenital Heart Disease) health promotion plan with a First Nations lens, a stakeholder

development plan, or an awareness piece via website and social media.

This may include:

● Research the needs of Indigenous CHD patients and how to best provide support.

● Explore and evaluate existing advocacy methods and determine which would best serve the

CCHA community.

● Research current services provided to priority population (Indigenous CHD patients) and determine

what is lacking and how to better promote the cause with tools such as;

􀀀 Advocacy materials to influence decisions within political, economic, and social

institutions

􀀀 High-level education resources

􀀀 Infographic on existing interventions or supports for CHD population

􀀀 Resources for CHD patients; checklist, quiz, PDF. presentation, etc

􀀀 Recruiting material/Partnerships; outreach to First Nation communities or doctors

􀀀 Video creation

􀀀 Web page creation

􀀀 White Paper creation

● Create a Document, Web Page, or collection of Awareness materials to promote funding, partnerships, or advocacy efforts.

Our goal at the end of this experience is:

To create awareness around CHD and an evidence based communication strategy to deploy to either Indigenous CHD population, key stakeholders (or both).

A fully developed tool to send to policy makers, potential sponsors, or high-level donors and stakeholders.

Other duties the student may complete could include : Digital products and marketing

materials, identification of groups that should be targeted, discovering how we can change the

behaviour around this health topic to maximize awareness and boost advocacy.

Communication: Riipen messaging, Zoom, phone call, email

Incentive : Feedback and hours, letter of commendation

Student's primary contact : Jennifer Graham, Vice President fundraising@cchaforlife.org

Secondary contact: Allan Weatherall, Executive Director allanweatherall@cchaforlife.org

Canadian Congenital Heart Alliance

3230 Yonge Street, Suite 2001 Toronto ON M4N 3P6 Canada

Registered charity 832594329RR0001

How will you support learners in completing the project?

Introductory presentation and project kick off discussion with project team. Status updates monthly as minimum or as needed.

Our team is available to answer any questions and clarify objectives or tasks.

About the company

The Canadian Congenital Heart Alliance (CCHA) is a national, volunteer-run registered charitable organization advocating on behalf of children and adults living with congenital heart disease (CHD). Mission: We advocate for and enrich the lives of people with CHD through awareness, education, research and support. Vision: To be the leading voice for enriching the lives of Canadians with CHD. Value Statement: Building a dedicated CHD community that fosters compassion, empowerment and collaboration. 1 in 100 babies are born with a congenital heart defect. Over 250,000 Canadians live with CHD, sadly, there is no cure. Most will require specialized, life-long cardiac care. At least half face the prospect of multiple surgeries and/or premature death, and many develop psycho-social challenges brought on by their condition, such as anxiety, depression, isolation and financial hardship. Fewer resources are available to those with CHD than other cardiac patients and CHD research is underfunded.