Business Development Intern
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
As a Market Validation Intern at ÁCARA CLIMATE, you will play a pivotal role in helping us validate our new climate tech product within the insurance industry. Your primary objective will be to conduct market research and customer interviews to gain valuable insights into the needs, preferences, and challenges of our target customer segments.
- What tasks will learners need to complete to achieve the project goal?
-
1- Market Research:
- Conduct comprehensive market research to understand the climate tech landscape within the industries of climate risk, insurance, banking, data science, AI, and software.
- Analyze industry trends, emerging technologies, and regulatory factors that impact the market.
2- Client Persona Development:
- Research and compile detailed client personas for different customer segments within the identified industries.
- Create profiles that include demographics, behaviors, pain points, and preferences to represent the target audience accurately.
3- Customer Segmentation:
- Identify distinct customer segments within each industry, based on factors like industry focus, company size, geographic location, and specific climate-related challenges.
4- Customer Interviews:
- Plan and conduct structured customer interviews with representatives from each customer segment.
- Ask open-ended questions to gather insights into their needs, pain points, and preferences regarding climate tech solutions.
5- Competition Analysis:
- Research and analyze competitors operating in the climate tech space.
- Evaluate their product offerings, pricing strategies, strengths, weaknesses, and market positioning.
6- Interview Report:
- Compile detailed interview reports for each customer segment, summarizing key findings, insights, and feedback obtained during the interviews.
- Highlight common themes and trends across different segments.
7- Recommendations:
- Based on the research, customer interviews, and competition analysis, provide actionable recommendations for ÁCARA CLIMATE to refine its climate tech product and market strategies.
- Suggest potential product enhancements or adjustments to better meet customer needs.
- What is the main goal for this project?
-
As a Market Validation Intern at ÁCARA CLIMATE, you will play a pivotal role in helping us validate our new climate tech product within the insurance industry. Your primary objective will be to conduct market research and customer interviews to gain valuable insights into the needs, preferences, and challenges of our target customer segments.
- What tasks will learners need to complete to achieve the project goal?
-
1- Market Research:
- Conduct comprehensive market research to understand the climate tech landscape within the industries of climate risk, insurance, banking, data science, AI, and software.
- Analyze industry trends, emerging technologies, and regulatory factors that impact the market.
2- Client Persona Development:
- Research and compile detailed client personas for different customer segments within the identified industries.
- Create profiles that include demographics, behaviors, pain points, and preferences to represent the target audience accurately.
3- Customer Segmentation:
- Identify distinct customer segments within each industry, based on factors like industry focus, company size, geographic location, and specific climate-related challenges.
4- Customer Interviews:
- Plan and conduct structured customer interviews with representatives from each customer segment.
- Ask open-ended questions to gather insights into their needs, pain points, and preferences regarding climate tech solutions.
5- Competition Analysis:
- Research and analyze competitors operating in the climate tech space.
- Evaluate their product offerings, pricing strategies, strengths, weaknesses, and market positioning.
6- Interview Report:
- Compile detailed interview reports for each customer segment, summarizing key findings, insights, and feedback obtained during the interviews.
- Highlight common themes and trends across different segments.
7- Recommendations:
- Based on the research, customer interviews, and competition analysis, provide actionable recommendations for ÁCARA CLIMATE to refine its climate tech product and market strategies.
- Suggest potential product enhancements or adjustments to better meet customer needs.
Supported causes
About the company
- https://www.linkedin.com/company/acara-climate
- 2 - 10 employees
- Agriculture, Environment, Insurance
Mitigating climate risk exposure in agriculture
Geo-related Data-as-a-Service Platform to assess and visualize climate risk exposure in agriculture. An ecosystemic platform enabling efficient and accurate projections about climate vulnerability of crops.