SEO Improvement - New Products

Closed
Wacky Willys
Victoria, British Columbia, Canada
Wacky Willy
CEO & Innovator Extraction/Filtration Equipment
(3)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Market research Digital marketing Marketing analytics Information technology
Skills
marketing brand awareness search engine optimization new product development
Project scope
What is the main goal for this project?

Positions available: up to 4 students working in teams or individuals.

Note: We are open to collaborating on the project deliverables to ensure it meets the skillset of each student or program.

Our website is being professionally upgraded and our marketing team is implementing new brand elements. Wacky Willys has hundreds of products in two product lines: general products and commercial products. We have recently launched new products in our commercial line. The new product listings and pages need to be reviewed and edited to include appropriate key words to increase SEO ranking for those products.

We would like students to work with a select group of products in which to optimize.

The primary project requirements could include the following deliverables:

  • Search Engine Optimization (SEO) requirements to ensure that the selected products are listed 'first page' on Google for relevant keywords
  • Keyword analysis may be needed to determine relevant search terms for the selected products
  • Social Media SEO related linking updates are required to increase product/brand exposure and post longevity

The project may include work on the following components as required to achieve optimization:

  • Keywords Analysis & Research
  • Keywords Mapping
  • Title Tags Changes Suggestions
  • Social Linking and Bookmarking Submissions
  • New Page Suggestions
  • Meta Tags Changes Suggestions
  • Alt Tag Changes Suggestions
  • Anchor text optimization

About the company
  • https://wackywillysweb.com
  • 2 - 10 employees
  • Sales, Manufacturing, Consumer goods & services, Hospital, health, wellness & medical, Retail

Wacky Willys proudly supplies individuals, licensed producers and re-sellers with their original Wacky Bags all mesh bubble bag filtration systems and the Boomers brand of stainless steel commercial extraction equipment and vessels, screen sifting systems, as well as industrial grinders, freeze dryers and presses.

Wacky Willys specializes in the design and distribution of world-renowned botanical extraction and filtration systems for cannabis and hemp. We work to elevate the quality and speed of solventless extraction processes. Our highly efficient medical grade equipment and systems make it possible to extract, filter and activate terpenes and cannabinoids without damaging the plants cellular structure, loosing potency or compromising yield.

Willy's ground breaking advancements in solventless extraction are never before seen in the industry. We are actively pursuing new emerging markets in Canada, the US and internationally via licensed producers, whole distributors and e-commerce.