Blue Dragon Film Ventures is looking to create a large-scale fandom event for a film and tv development pitch. This not-for-profit event will be donating the proceeds to a worthy, but proud segment of the industry. We would like the students to analyze the market not just for feasibility, but the best way to present the strategy pitch so as to generate enthusiasm and support without humiliati the recipients to the point they never leave their homes again.

To accomplish this, you could focus on providing:

• A complete analysis of our planned event, our target market, and the positioning of our message.
• Executing market research to develop a comprehensive report of our target market in order to maximize proceeds.

We hope to gain a comprehensive understanding of our target market and how we can better satisfy their needs. We would like recommendations on how to improve our positioning, message, and product to better suit the market.

The final deliverables should take the form of:

• A final report in .pdf format
• A 30-minute presentation

Students will connect directly with the employer for mentorship and supervision throughout the project. They will have a dedicated contact and all emails will be returned within 24 hours.