Press Release Creation
Project scope
Categories
Communications Product or service launch Marketing strategy MediaSkills
press releasesWe want to create momentum for our unique products in North America. We have a great story to tell and we want it to be picked up by media outlets. We need students to create press releases for us.
Students should be prepared to:
- Help us refine our story to something compelling and news-worthy
- Write up press releases around multiple news-worthy stories
- Identify media outlets that are most beneficial to us/most likely to pick the story up.
- Send press releases and establish positive rapport with media contacts
- Secure media exposure for our organization.
We will provide the contact information of the media outlets which can be interested in covering our health and wellness products.
About the company
BB HOLISTICS offers unique products with using the recent technological innovations to address epidemic sleep problems. Our goal is to produce harmless, eco-friendly and affordable products which are proven to be effective and backed by science. Our SleepGift brand offers line of blankets which can block 99% of electromagnetic radiation, which breaks down sleep hormone in the body. All our blankets are made with silver infused soft cotton fabric which brings more benefits to the users. Additionally, SleepGift's innovative weighted blankets has natural far infrared ray (FIR) and aromatherapy features which are not available with any other weighted blankets. These patent pending blankets are developed to boost melatonin and serotonin hormones which are very important for regulating our sleep and mental health.
SleepGift baby blankets are designed to protect the most vulnerable group from constant EMF's health risks. The special fabric used for the blankets block EMF signals and shield the babies and children's developing bodies. Our team oversaw and evaluate procurement of common preventive solutions with developing safe and effective products.