Website Development for Digital Cash Gift Registry Company - February 2024

Closed
Evstry
Toronto, Ontario, Canada
KS
UX/UI Designer
(12)
3
Preferred learners
  • Anywhere
  • Academic experience or paid work
Categories
Graphic design Branding & style guides Market research Competitive analysis Website development
Skills
software design user interface testing design tool user interface prototyping usability testing user experience (ux) figma (design software) webflow branding market research
Project scope
What is the main goal for this project?

Evstry is looking to redesign our current website (https://www.evstry.com/) with a brand new company vision, mission and branding.


This will involve:

  • Conducting background research on our existing website for Evstry and conducting market research on competitors. We are happy to provide a walkthrough and other resources to help bring them up to speed.
  • Identifying key areas of our current website and what areas of focused might return the best results in a redesign.
  • Learning and using various software design tools. We strongly recommend students know how to use Figma and Webflow.
  • Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendly.
  • Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools.
  • Translating the design from Figma to Webflow and deploying the website.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:

  • Familiarize themselves with our existing product
  • Design and build inside of the design tool all the needed screens for a redesigned prototype of our product in Figma.
  • Present the final design screens to us with the context of all their choices they made and develop the website using Webflow, ensuring it is fully functional.


Bonus steps would include:

  • Conducting any sort of user testing on the prototypes to ensure ease of use and to collect user feedback.


Final deliverables should include

  • The design screens and all assets in a shareable format
  • A launched version of the new site on Webflow


About the company

Evstry is the future of gifting! We are an all-in-one cash gift registry platform that enables hosts to set up events, create and send out invites, track RSVPs and accept cash gifts digitally. Our goal is to make the platform accessible to everyone and allow them to send cash gifts anywhere, anytime!