Marketing and Advertising Specialist
Preferred learners
- Anywhere
- Academic experience or paid work
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our team is looking for a marketing and advertising specialist who can help us run paid Ads, drive more traffic and improve our SEO positioning. The primary project requirements include:
- Running paid advertising advertising and engagement campaiigns
- Keyword analysis to determine relevant search terms to our organization
- A strategy document to outline:
- Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Creating engaging content for generating traffic and engagement on main website and prominent media sites
- Working with tools and programs such as CRM, Squarespace, Canva, Adobe Illustrator
We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:
- Being the top-ranked result for compression socks in Ottawa, having improving our social media engagement, doubling our client base and entering into a new market in the Ottawa area
This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
- What is the main goal for this project?
-
Our team is looking for a marketing and advertising specialist who can help us run paid Ads, drive more traffic and improve our SEO positioning. The primary project requirements include:
- Running paid advertising advertising and engagement campaiigns
- Keyword analysis to determine relevant search terms to our organization
- A strategy document to outline:
- Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Creating engaging content for generating traffic and engagement on main website and prominent media sites
- Working with tools and programs such as CRM, Squarespace, Canva, Adobe Illustrator
We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:
- Being the top-ranked result for compression socks in Ottawa, having improving our social media engagement, doubling our client base and entering into a new market in the Ottawa area
This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
- https://www.travellingcompression.com
- Hospital, health, wellness & medical
Travelling Compression is locally owned compression therapy store that sells health and wellness products with the guidance of a Certified Compression Specialist. We target working professionals primarily, fitness enthusiasts and the other demographics of people who need and can benefit from medical products due to lifestyle demands and unexpected injuries.