Student Marketing Campaign
Preferred learners
Categories
Skills
Project scope
- What is the main goal for this project?
-
CSAE’s NEW Student Affiliate Program is the perfect springboard for students aspiring to join the sector. With the full set of CSAE benefits accessible for just $25 a year, students can get the training, knowledge and insights they need to be association-ready.
In an effort to promote and increase engagement in the new Student Affiliate Program, we are looking for students to assist in developing a creative marketing campaign to target students across Canada to spark interest in the program.
For this project, you will need to:
- Understand and adhere to our mission and vision.
- Conduct research on our users, stakeholders, and competitors.
- Identify trends and opportunities in our target market.
- Develop a mission-aligned marketing campaign that works within our available resources (i.e. time and budget).
Throughout the project, students will have access to the marketing and membership team, who will communicate regularly and be available to provide information and clarification as needed.
- What is the main goal for this project?
-
CSAE’s NEW Student Affiliate Program is the perfect springboard for students aspiring to join the sector. With the full set of CSAE benefits accessible for just $25 a year, students can get the training, knowledge and insights they need to be association-ready.
In an effort to promote and increase engagement in the new Student Affiliate Program, we are looking for students to assist in developing a creative marketing campaign to target students across Canada to spark interest in the program.
For this project, you will need to:
- Understand and adhere to our mission and vision.
- Conduct research on our users, stakeholders, and competitors.
- Identify trends and opportunities in our target market.
- Develop a mission-aligned marketing campaign that works within our available resources (i.e. time and budget).
Throughout the project, students will have access to the marketing and membership team, who will communicate regularly and be available to provide information and clarification as needed.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
Members represent over 1200 non-profit organizations throughout Canada including trade and professional associations, charities, sports and cultural organizations. These organizations are national, provincial or local in scope. In addition, CSAE has business/supplier members that help service the association market with superior products and services. CSAE is Canada's "association of associations". Our mission is to deliver the knowledge, resources and environment to advance association excellence.