Digital Content Creation

Project scope
Categories
Communications Digital marketing Community engagement Creative writing Social media marketingSkills
content creation digital content newsletters marketing social media strategy target market social media leadershipWe would like students to help us create content aligned with our vision and mission. We will ensure the student has a clear understanding of what these elements are for our organization.
Your focus will be on expanding our social media presence and creating content for our monthly newsletter. As a leadership brand focused on developing leadership skill sets, we want to push out information in a fun and engaging way.
Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture and are ready to tackle this challenge with us, then we'd love to hear from you.
To accomplish this, we expect the student(s) will:
- Write monthly blog articles, email newsletters/sequences and other content pieces on assigned topics
- Design social media strategies to promote our organizational services to different target groups.
- Evaluate recent successful user-generated campaigns, preferably in our industry & target markets,
- Identify media outlets that are most beneficial to share our story
- Identify partners, sponsors and/or celebrities that share core values with flightunit
Students will work closely with the primary project manager, who will be supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.
Any questions or clarity the student(s) needs will be provided promptly, so you are not left guessing what needs to be done.
About the company
In a society full of endless possibilities and grave concerns, the need for strong leaders is vital to our growth and success as a whole. Although this call is essential, it constantly goes unheard, and thus widens the gaps of inequality and limits the ability for all voices to be heard. flightunit is a \ Leadership & Lifestyle Brand that has partnerships with different school boards and recognizes this reality. flightunit is dedicated to creating stronger leaders and shaping a culture that supports, encourages, and inspires growth. To meet our goals, we have developed flightunit’s “Five Feathers” concepts and have implemented valuable programs that include mentorship and skill-development to align with our outlook. We use various platforms to engage students, including workshops (off & on-line), conferences, and even all-star sporting events. We are excited to continue our work of empowering a new generation of empathetic and astute thinkers.