We are looking to work with students to identify effective strategies to launch a new product. We would be very keen to ask students to create strategies to bring our offering to a wider audience with a business strategy that is built for success. We have shared a few high priority goals and desired benefits below to help guide you:

- We personally host 1000 quiz nights a year in London. We now realise that pubs all over the country, and beyond, could benefit from our fun quiz night! However, we can't host them all ourselves, so by supplying a ready made quiz pack, we are able to give the venue managers the tools they need to run a fantastic and profit boosting evening.

- The project is being launched in the UK; the strategy will enable this to be scalable and adaptable to other English speaking countries.

- One problem will be protecting information, how do we minimise the illegitimate spread of the materials we have created?

- Our main goal is to have venues sign up with us and use our quiz on a 3-month recurring subscription. Focusing on individual pub owners, brewery groups and pub chains.