About Us

Ubuntu Creative is an early-stage artist management company based in Vancouver. Our mission is to empower artists to take charge of their own destinies and to make positive changes in their lives and the lives of others. Art has the ability to bring people together, break down barriers, and foster understanding and empathy. We strive to create opportunities for individuals to engage with and create art, to showcase the talents and perspectives of diverse individuals and groups.

The main goal of the project is to develop and execute a comprehensive content marketing plan that increases the artist's online visibility, strengthens her connection with fans, and drives engagement through targeted and effective content marketing efforts. By successfully executing this strategy, students will have a direct impact on the artist's growth and success in the music industry.

To accomplish this, we expect the students will:

1. Develop a content marketing strategy for a female R&B artist.
2. Create engaging content, including social media posts and multimedia.
3. Utilize social media to reach a wider audience.
4. Collaborate with management for key content creation opportunities (album releases, live performances, etc.).
5. Maintain a content calendar and analyze performance metrics.
6. Foster a strong online community through interactive content.
7. Stay up-to-date with industry trends.
8. Main goal: Increase online visibility, connect with fans and drive engagement.

Students will work closely with the primary artist manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.