The main goal for the project is to create eye-catching ads for Facebook and Instagram that stand out from the competition. Additionally, the project aims to develop a marketing strategy related to advertisements for the company Evolutio.

This will involve several different steps for the learners, including:

- Researching the target audience and market trends for Facebook and Instagram ads.

- Creating ad content and visuals that are attention-grabbing and unique.

- Developing a marketing strategy that aligns with the company's brand and goals.

- Testing the ads and strategy to assess their effectiveness and making improvements based on the results.

By the end of the project, learners should complete the following tasks:

- A set of eye-catching ads for Facebook and Instagram that are unique and stand out from the competition.

- A comprehensive marketing strategy related to advertisements, including target audience analysis and market trends research.

- Testing results and improvements made to the ads and marketing strategy based on the assessment of their effectiveness.

Final deliverables should include:

- All source materials for the created ads and marketing strategy.

- A report explaining the design process, target audience analysis, testing results, and outcomes of the marketing strategy.

"In Zoom, a discussion to guide the person based on our needs.""We already have some ideas to guide you."