Online Quiz for 123 Petits Pas Inc.

Closed
123 Petits Pas Inc.
Ottawa, Ontario, Canada
AM
Amy Maan She
CEO
(24)
5
Preferred learners
  • Canada
  • Academic experience
Categories
Customer segmentation Lead generation Copy writing Marketing analytics
Skills
lead generation user information target audience user feedback customer service
Project scope
What is the main goal for this project?

The main goal for the project is to create an online and interactive quiz that will help interested buyers know which of our programs best suits their needs. This will serve as a lead generator for our business and help lessen the customer service email load.


This will involve several different steps for the students, including:


- Understanding the target audience and the programs offered by 123 Petits Pas Inc.


- Developing an interactive and user-friendly online quiz platform.


- Creating questions and answers that will help determine the best program for the user.


- Integrating lead generation forms within the quiz to capture user information.


- Testing the quiz for functionality and user experience.


- Implementing the quiz on the company's website.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:


- A fully functional and interactive online quiz platform.


- A set of questions and answers that accurately determine the best program for the user.


- Integration of lead generation forms within the quiz.


- Testing results and user feedback on the quiz's functionality and user experience.


- Implementation of the quiz on the company's website.



Final deliverables:


- A report detailing the design process and outcomes of the quiz development.


- All source materials related to the quiz platform and questions.


Supported causes
Quality education
About the company

123 Petits Pas provides fun and engaging French educational services for parents and children to learn French together. Through our live virtual and pre-recorded programs, families learn French through fun music & movement-oriented lessons. Our target audience is parents with children ages 0-9years in Canada. Our goal is to make French learning accessible to all families, whether or not the parents know any French themselves to begin.