Causeway Digital, a digital marketing consulting firm, is seeking support for digital marketing research, strategy, implementation, and reporting for multiple client accounts.

The project aims to improve the client's digital marketing performance by leveraging multiple digital marketing channels. The focus will be on evaluating analytics to better understand customer behavior, enhancing SEO to increase organic traffic, and optimizing paid media campaigns for better ROI. Additionally, the project can also include planning social media and email marketing strategies and content to boost brand awareness, website visits, and conversions. The goal is to create a cohesive digital marketing strategy that aligns with the client's business objectives and prioritizes and maximizes their digital marketing efforts.

- Analyze current digital marketing performance and identify areas for improvement.

- Develop an SEO strategy to enhance search engine visibility.

- Optimize paid media campaigns for cost-effectiveness and impact.

- Create a social media content plan and themes to increase engagement.

- Design an email marketing campaign to nurture leads and retain customers.

The project deliverables can include a digital marketing strategy/plan document, including, outlining recommendations and actionable steps for improvement. Additionally, the team can provide an SEO audit, paid media plan, social media content recommendations, and an email marketing campaign template. These deliverables will equip the client with a clear roadmap to enhance their digital marketing efforts.

- Digital marketing strategy report with recommendations.

- SEO audit and improvement plan.

- Optimized paid media campaign strategy.

- Social media content calendar.

- Email marketing campaign template.