Connectionz is an importer and distributor of 100% natural skin care and mineral makeup from New Zealand. Our primary brand is Living Nature and the second brand we are about to introduce is Natural Being. Natural Being is a range of 9 skin care products for Teens and young adults. Its ingredients include unique New Zealand manuka oil and manuka honey. It is very effective at promoting clear skin, and treating acne and blemishes. The opportunity is to develop a business and marketing plan to launch the Natural Being range in North America. It is potentially a multi-million dollar business.

An actionable plan for us to build brand awareness and customer adoption with our target market.

Add Skills: This project will especially interest students who have acne or blemishes or would otherwise like a clearer skin. A high percentage of young women and men have skin problems. As skin care / cosmetics is part of the broader beauty industry it may be of interest to students who are interested in the beauty and fashion industries. Finally as the target market is millennials and gen z, it will be of interest to students who have strong social digital marketing knowledge

We are a small, friendly, enthusiastic company who will welcome your students input with an open mind. We hope they will be as excited as we are about the launch of Natural Being. As long as the students are positive and enthusiastic (and regard the project as an opportunity not just another assignment or chore) it will be a lot of fun.

The deliverable is a report and presentation with actionable recommendations, based on industry best practices.