New SaaS Launch

Closed
eeva
Montréal, Québec, Canada
Owner
2
Project
Academic experience
80 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Market research Competitive analysis Product or service launch
Skills
marketing strategies business-to-consumer software as a service (saas)
Details

eeva is a B2C SaaS product that will be launching in 2022. It will be a first mover in the industry, and we would like to work with students to come up with recommendations for the development of the service.

Students should be prepared to:

  • Conduct a competitive analysis
  • Market segmentation, targeting, and positioning.
  • Provide recommended marketing strategies and budgets
  • Present findings and final recommendations at the end of the project.
Deliverables
No deliverables exist for this project.
Mentorship

I will be available at any time for questions, and can provide a detailed business plan and project brief.

About the company

Company
Montréal, Québec, Canada
2 - 10 employees
Consumer goods & services

A life management ecosystem to help manage what matters most to you.