Digital Content Creation

Closed
CareerNiche
Mississauga, Ontario, Canada
Christian Smith
CEO
(41)
4
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Marketing strategy Media Education
Skills
content creation target market digital content newsletters marketing business to business business-to-consumer sales social media writing
Details

Internships - 4 Students or 2 Teams of 2.

Student group projects - 4 teams of 3 to 5 students from various schools.

We would like students to help us with creating content that is aligned with our vision, mission, and values of every job seeker deserves the best opportunity to find valued employment. We will ensure the student has a clear understanding of what these elements are for our organization.

To accomplish this, we expect the student(s) will:

  • Write blog articles, email newsletters/sequences and other content pieces on assigned topics
  • Assist with a social media video launch to promote our organization
  • Evaluate recent successful user-generated campaigns, preferably in our sector
  • Identify media outlets that are most beneficial to share our story
  • Help us create Lead Magnets using PLR for the start of a massive sales campaign for b2b and b2c service lines.
  • Help with digital content marketing from a video and written perspectives for edutainment purposes for various target market segments by Psycho-graphics, Demographics, and Geographic specific based roll out in Canada and the USA.

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.

A student or team with excellent writing and video skills would be the ideal candidate for this project.

Deliverables
No deliverables exist for this project.
Mentorship

We will give guidance on the core brand positioning methodology and our proprietary personal brand leadership for career driven people and coaches and consultants.

We have a senior instructional designer/learning architect who will guide you on our Training and Development and Digital courses as well.

About the company

Company
Mississauga, Ontario, Canada
2 - 10 employees
Human resources & recruitment, Business services, Education, Marketing & advertising, Consumer goods & services

CareerNiche is the Pioneer in the brand new category of Professional Career Transition Marketing and Organizational Change Management. We perform in the b2b Outplacement Coaching, Training and Consulting Services with Enterprise level Corporations and b2c Career Transition space for job seekers and career driven individuals. On the consumer (b2c) side, we are there for the lifelong career journey, helping driven, career - focused individuals who want to turbocharge their career success through proper personal branding and self-marketing for career, life and work advancements and transition. We prevent clients from living someone else's dreams for their future or being in a job or industry that no longer excites them. Next, with regard to career advancement or job searches or pivots from corporate to entrepreneur, we are there for client's entire career life cycle. CareerNiche recognizes the blurred lines between employees toggling between freelancers or contract gigs. We help clients gain a real advantage. You can help change our clients' careers and lives after job loss.
We are looking to produce our first PR Campaign the second half of 2024.