Awareness Video Creation - As Told By The Founder

Closed
CLEARLIFE
Toronto, Ontario, Canada
Charlotte Carson
Marketing Director & Founder
(8)
3
Project
Academic experience
40 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Videography Media
Skills
mental health editing
Details

Our organization and founder is passionate about promoting social causes in the areas of mental health wellness and sustainability. We ​​want to increase awareness about these particular topics.

We would like to collaborate with students to create awareness videos on these two topics

This will involve several different steps for the students, including:

  • Familiarizing themselves with the social cause, our mission and goals.
  • Recording a presentation or screencast to raise awareness on the issue.
  • Finding and applying suitable background music.
  • Adding text, transitions, and overlays to the video.

Bonus steps in the process would also include:

  • Presenting the video and making edits based on feedback.
  • Recommending ideas and editing tools for future awareness videos.
Deliverables

By the end of the project, students should demonstrate:

  • Understanding of the social cause, our mission and goals using our founder in video or voice clips or a combo
  • Development of an awareness video

Bonus steps would include:

  • Revising the video based on feedback
  • Recommending ideas and tools for future videos

Final deliverables should include

  • A finalized video.
Mentorship

Students will connect directly our team for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our organization’s mission and goals as told by our founder
  • Our awareness campaigns
  • Input on choices, problems or anything else the students might encounter.
  • Access to all our media assets and platforms for free image, video, sound, graphics content sourcing

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Consumer goods & services, Marketing & advertising, Cosmetics & beauty

Our Organic Skincare
CLEARlife is a Canadian, female-founded, natural, sustainable and ethically made skincare line geared for epic love of self, others, and the planet.

Our Mission
Our mission is to improve and nurture others’ lives, spirits and the planet by being good stewards of the earth, our communities, and self.
Our Values
It’s about the work required, and beauty to behold, to connect with and express that which is more fundamental and meaningful. But most of all, it’s about finding ways to be in service to a better world. We strive for YBM (yield beyond money).