Virtual Internship Opportunity: Marketing

Closed
Preception
Vancouver, British Columbia, Canada
Employer
(2)
3
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Product or service launch Marketing strategy
Skills
slack (software) hubspot crm target market competitive analysis google meet press releases sales prospecting communication content development marketing
Details

Our organization is able to offer a virtual internship opportunity for (1) marketing students or team.

The primary focus for the student(s) will be:

  • Market Research - Expand on our current competitive analysis/landscape; identify key messaging for ProInstinct.
  • Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories.
  • Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content.


Our goal at the end of this experience is: (please indicate the goal for this placement, or deliverable you expect the student(s) to complete, as exemplified below)

  • Market Research - For the student(s) to help us gain a better understanding of our target market position and our product and pricing with our target customer.
  • Public Relations - For the student(s) to help us effectively communicate our brand's story and establish ourselves as industry experts
  • Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance.

Other duties the student may complete could include: (indicate other duties as exemplified below)

  • Assist with outbound marketing campaigns as needed; measure and report on performance of these campaigns using tools such as (Linkedin, Hubspot)
  • Content development, including Medium/LinkedIn articles, social posts and website copy.

We will plan to communicate with our virtual intern(s) using these communication tools: (E-mail, Slack, Google Meet)

Primary contact: (Leigh Sembaluk, CEO)

Secondary contact: (Alexandra Aleksandrova, Head of Product)

Deliverables
No deliverables exist for this project.
Mentorship

Will work directly with Founder/CEO to strategize and create content/marketing.

About the company

Company
Vancouver, British Columbia, Canada
2 - 10 employees
Technology, It & computing, Sports & fitness

Preception means “a taking beforehand”. It is the ability to see, decide, and act, and doing so more quickly than your opponent is the difference between victory and defeat. It is the common thread of Wayne Gretzky, Lionel Messi, and elite Special Forces. Our portable technology platform gives organizations the ability to train, measure and analyze preception in their existing, dynamic team training environments. This results in athletes being a full step ahead of their opponents in as little as 4 hours of training.