Painworth - Market Research + Marketing
Project scope
Categories
Market research Marketing strategy Law and policySkills
case law alternative dispute resolution infographics social media advertising presentations primary research marketing personal injury law lawsuits market researchPROJECT DESCRIPTION:
We want to fully map the injury settlement process in each common law Province and Territory in Canada and understand the steps that need to be taken to accomplish various related tasks in each jurisdiction. For example, how to file a court case in each jurisdiction, with each level of court; or how to give legal service of a court case. We have this well mapped out for some jurisdictions but do not yet have all the intricacies of each jurisdiction, and we are also potentially interested in beginning the mapping process for the US.
KEY PROJECT ACTIVITES:
This project may require multiple individuals to complete:
- Primary Research: someone to analyze and organize the data collected for use by our clients and development team
- Graphic Design: to create beautiful infographics or other assets to convey complex information in simple visual form
- Marketing: to help convey the information in digestible bite-sized nuggets that can also be shared as part of our marketing efforts (blog, email, social media, ads, or other PR).
We have a highly skilled and diverse team of experts that will support and mentor each individual within this project.
IDEAL ROLES/RESPONSIBILITIES:
- Attention to detail
- Ability to work remotely and without daily supervision
- Curiosity
- Strong presentation skills.
FINAL DELIVERABLES:
Deliverables include a visual representation of the specific process in each jurisdiction, well-documented step-by-step instructions for each court or jurisdiction about how to accomplish each task that can be provided to our clients, a complete list of all tasks for each jurisdiction that must be accomplished at each stage of the personal injury settlement process (from reporting the claim to the insurer, to estimating their settlement, providing evidence, making a formal demand, negotiating, and escalating to litigation or alternative dispute resolution).
We have a highly experienced team of legal and insurance professionals, as well as experienced product and development resources, that will provide project supervision and mentoring. The team will be responsible to check in with management weekly, report on progress, and seek advice, along with the option to join our daily standup meetings, or participate in 1:1 mentoring.
About the company
We support access to justice for victims of personal injury accidents. Our mission is to redefine the way insurance companies and personal injury attorneys handle these claims to improve access to fast, fair compensation, ensure victims are receiving medical and paramedical treatments to reduce the severity and lifetime impact of their injuries, and to ensure that any Canadian is able to access the legal services they need to escalate their claim to a court case in the event they are not being treated fairly by the defending insurance company.