Skincare Brand Seeking Lead Generation Support

Closed
Areli Beauty Inc.
Calgary, Alberta, Canada
NI
Employer
(3)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Communications Advertising Lead generation Sales strategy Social media marketing
Skills
communication marketing lead generation business to business demand generation sales leadership
Project scope
What is the main goal for this project?

We are a natural skincare start up and have just launched our first line of products. We are seeking support to generate customer leads within Canada and the US. You are the first step in the sales process.

Your role will be to:

  • Develop lead/demand generation strategies using both traditional and modern marketing platforms and avenues like LinkedIn, public library and google research
  • Identify potential customers based on these strategies
  • Effectively communicates and presents leads to leadership team
  • Identify B2B sales opportunities and lead. B2B organizations can be spas, boutiques, hotels and curated retail stores.
What tasks will learners need to complete to achieve the project goal?

The final deliverables should take the form of:

  • Lead/Demand Generation Strategy
  • List of potential customers
  • Lead/sales copy for communication
About the company

Areli Beauty is an all-natural plant based skincare brand on a mission to make clean beauty accessible to all. Our brand is built upon a self love approach to beauty and wellness. Areli Beauty currently offers a range of body scrubs, lotions and oils.