Millennial Marketing Communications Plan
Project scope
Categories
Branding & style guides Communications Market researchSkills
affiliate marketing brand awareness marketing communications marketing branding social media marketing communication researchIn our efforts to target a new demographic of Millennial consumers, we have experienced challenges maintaining a consistent voice across media channels. We want you to assist us in updating our branding in a way that clearly differentiates us from our competitors and serves our target Millennial market. For this project, you will need to:
For this project, you will need to:
- Understand our brand and mission.
- Give the full definition of Millennial marketing and communications plan
- Conduct research on our users, stakeholders, and competitors.
- Analyze our competitive landscape.
- Identify trends and opportunities in our target market.
- Understand the terms and principle governing email Marketing
- Providing the trend used in Communication
We want to increase our brand awareness in the millennial segment through a mission-aligned marketing campaign that works within our budget and time constraints.
Our company want to move to affiliate marketing and social media marketing, will that fit us?
We want to also increase our brand. Awareness in all the social media platform
You will have access to our marketing team, who will communicate regularly with you and provide all the information and clarification needed.
Please there will also be a few incentive that will be awarded to the best student who will to all this listed above
About the company
Proton Mail is an end-to-end encrypted email service founded in 2013 in Geneva, Switzerland.[5] Proton Mail uses client-side encryption to protect email content and user data before they are sent to Proton Mail servers, unlike other common email providers such as Gmail and Outlook.com.[6] The service can be accessed through a webmail client, the Tor network, or dedicated iOS and Android apps.Proton Mail is run by Proton AG, which is based in the Canton of Geneva.[8] The company also operates Proton VPN, Proton Drive and Proton Calendar. Proton Mail received initial funding through a crowdfunding campaign. Although the default account setup is free, the service is sustained by optional paid services. Initially invitation-only, Proton Mail opened up to the public in March 2016. In 2017, Proton Mail had over 2 million users,[9] growing to almost 70 million by 2022.Proton Mail uses a combination of public-key cryptography and symmetric encryption protocols to offer end-to-end encryption...