UpMedia Inc is looking to mentor business students who want real world experience using their sales knowledge. We are a video and animation production company look to expand our reach to new customers.

The ideal candidate will have a love of connecting with people (since that's what sales is all about), and background in marketing and/or administration and/or media production. As a sales assistant intern, you will be working as part of a dynamic and passionate team to help with aligning our marketing activities with sale activities so we can build brand value, drive awareness, engagement, and grow client acquisition.

The primary focus for the student will be one or multiple of the following:

• Prospecting Strategy - Evaluate our current customer base and make recommendations for further market impact; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content.
• Public Relations - Develop and implement a PR strategy; create collateral, including press releases, awards submissions, user testimonials, case studies, and customer stories.
• Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for new or existing services; identify expansion opportunities; identify key messaging for our services.
• Strategic Social Media Relationship Building - develop and implement social media strategies that improve our online presence and increase engagement; create a content calendar; creating useable social media and blog posts.

Here are examples of the specific tasks you may be asked to carry out (depending on your expertise and area of interest)
- Assist the marketing team in various marketing campaigns.
- Research and edit content for different social media platforms (primarily Instagram, Facebook, Linkedin).
- Develop a solid understanding of sales-specific business processes through the use of Hubspot CRM.
- Explore and develop new leads and prospects

Qualifications Preferred
- Major in Marketing, PR, Communications, etc.
- Good interpersonal skills and a team player
- Good knowledge of Google Suite (Gmail, Docs, Sheets, Drive, Slides, Forms)
- Passion for Sales
- Responsible, attention to detail, creative

Our goal at the end of this experience is:

• Prospecting Strategy - For the students to help us implement better prospecting that increases conversion rates and boost our sales team's performance.
• Market Research - For the students to help us gain a better understanding of our target market and ensure we are optimally positioned, and our services and pricing aligns with our target sector/customer.
• Public Relations - For the students to help us effectively communicate our brand's story and mission to a broad audience.
• Branding and Marketing Communications - For the students to help us improve our brand's presence and capture greater market share.
  

Primary contact: Jennifer, Executive Producer