Promotional Marketing
Project scope
Categories
Communications Market research Sales strategy MediaSkills
cannabis chatbot social presence theory communication marketing marketing planning cannabis and hemp extraction social media selling techniques direct marketingPositions available: student teams as per course requires
Wacky Willys is looking for ambitious creative Marketing champion/s to create various Promotional Marketing Assets The goal is to enable Wacky Willys to build and maintain a strong Promotional Media and Social presence for our new commercial brand and to breathe new life into our legacy products.
Our ideal candidate/s are imaginative innovative communication and/or marketing students who are keen to engage with an exciting emerging industry and market. For this position, it’s essential to be cool with the Cannabis/Hemp Culture and be up-to-date with social medial platform apps and marketing trends. We currently use; Instagram, LinkedIn and Facebook, Klayvio (automated flow emails), Tido(website chat bot). None of our social media channels have been optimized to to grow our business. That’s why we need you to add some awesome new ideas and assets to our content and promotional calendar!
If you are keen to help build a trail-blazing promotional and social media marketing plan for the legalized Cannabis and Hemp Extraction Industry, and are driven by the desire to create original, funky cannabis friendly promotional marketing assets, we would be excited to have you join our Wacky Team.
Project:
Development of a Promotional Marketing Plan with content assets built into an actionable implementation plan that we can easily launch.
Deliverable Options as required by the University Program:
A background document, including promotional plan objectives, creative theme, and key messaging.
A broadcast script, print samples, and other predetermined interactive and sales promotions.
Public relations materials, event or sponsorship materials, and personal selling or direct response promotions.
Full Access via email, text, phone and video conference to the Director of Business/Product Development and Wacky Willy as required by the students and program.
About the company
Wacky Willys proudly supplies individuals, licensed producers and re-sellers with their original Wacky Bags all mesh bubble bag filtration systems and the Boomers brand of stainless steel commercial extraction equipment and vessels, screen sifting systems, as well as industrial grinders, freeze dryers and presses.
Wacky Willys specializes in the design and distribution of world-renowned botanical extraction and filtration systems for cannabis and hemp. We work to elevate the quality and speed of solventless extraction processes. Our highly efficient medical grade equipment and systems make it possible to extract, filter and activate terpenes and cannabinoids without damaging the plants cellular structure, loosing potency or compromising yield.
Willy's ground breaking advancements in solventless extraction are never before seen in the industry. We are actively pursuing new emerging markets in Canada, the US and internationally via licensed producers, whole distributors and e-commerce.