Rebranding for CommonSense

Closed
CommonSense
Montreal, Quebec, Canada
VS
Co-founder
(17)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Branding & style guides
Skills
color palette target audience typography brand management competitive analysis marketing materials branding market research brand identity surveys
Project scope
What is the main goal for this project?

The main goal for the project is to create a new brand identity for CommonSense that better reflects the company's values, mission, and products. This will involve developing a new logo, color scheme, typography, and overall visual identity that resonates with the target audience and sets CommonSense apart from competitors.

What tasks will learners need to complete to achieve the project goal?


- Conducting market research and competitor analysis to understand the current branding landscape.


- Collaborating with the company's stakeholders to define the brand's core values and messaging.


- Designing a new logo, color palette, and typography that align with the brand's identity.


- Creating brand guidelines and assets for various marketing materials and platforms.


- Implementing the new branding across the company's website, social media, and other touchpoints.


- Testing the new branding with focus groups or surveys to gather feedback and make adjustments if necessary.

About the company

Common Sense Software offers professional software development and business consulting. Contact us today to speak with us about how we can solve your business needs with high-quality software.