Brand Awareness strategy
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Project Summary
Create a marketing strategy plan to increase brand awareness.
Project Scope
Increase brand awareness to targeted stakeholders and general public.
Project Objective
Our organization works to advocate and support children and adults and their families living with Congenital Heart Disease (CHD) across Canada.
We are looking for an overall marketing strategy that identifies low cost, innovative and market trending marketing strategies to help grow the organization and increase brand awareness within the medical community and the general public.
- What is the main goal for this project?
-
Project Summary
Create a marketing strategy plan to increase brand awareness.
Project Scope
Increase brand awareness to targeted stakeholders and general public.
Project Objective
Our organization works to advocate and support children and adults and their families living with Congenital Heart Disease (CHD) across Canada.
We are looking for an overall marketing strategy that identifies low cost, innovative and market trending marketing strategies to help grow the organization and increase brand awareness within the medical community and the general public.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
- https://www.cchaforlife.org/
- 0 - 1 employees
- Hospital, health, wellness & medical, Non-profit, philanthropic & civil society
The Canadian Congenital Heart Alliance (CCHA) is a national, volunteer-run registered charitable organization advocating on behalf of children and adults living with congenital heart disease (CHD). Mission: We advocate for and enrich the lives of people with CHD through awareness, education, research and support. Vision: To be the leading voice for enriching the lives of Canadians with CHD. Value Statement: Building a dedicated CHD community that fosters compassion, empowerment and collaboration. 1 in 100 babies are born with a congenital heart defect. Over 250,000 Canadians live with CHD, sadly, there is no cure. Most will require specialized, life-long cardiac care. At least half face the prospect of multiple surgeries and/or premature death, and many develop psycho-social challenges brought on by their condition, such as anxiety, depression, isolation and financial hardship. Fewer resources are available to those with CHD than other cardiac patients and CHD research is underfunded.