Google Ad Words is activated but needs refinement.

Closed
Coalition for Canadian Police Reform
Edmonton, Alberta, Canada
JL
Vice President, Coalition for Canadian Police Reform
(11)
3
Preferred learners
  • Edmonton, Alberta, Canada
  • Academic experience
Categories
Data analysis Digital marketing Search engine optimization Marketing analytics
Skills
google ads advertisement
Project scope
What is the main goal for this project?

The Coalition for Canadian Police Reform is a registered charity seeking to educate more and more Canadians about the need for police to learn different skills and knowledge during their training.

We are approved for Google Ad Words for a monthly spend of $10,000. Google Ad Words programs are very difficult for me at least. There are many rules and requirements. The student team could analyze results to date and advise improvements according to their analysis.

What tasks will learners need to complete to achieve the project goal?
  • Learn how to use Google AdWords
  • Either advise or even adjust our keywords and develop the appropriate ads.

About the company

OUR MISSION
Through our efforts we will gain the understanding, cooperation and support of community representatives, police practitioners, academics, researchers and government officials and thereby achieve creation of the Canadian College of Professional Policing.

OUR VISION
Elevate Canadian policing and public safety by:

The advancement of evidence-based training and education for all police officers.
The development of national standards for all police training.
The implementation of a national certification and licensing for all police officers