Level UP: Social Media Project for Non-Profit
Preferred learners
- Anywhere
- Academic experience or paid work
Categories
Skills
Project scope
- What is the main goal for this project?
-
Project Summary
To develop social media content to build followers, engages supporters and helps us achieve organizational growth goals.
Project Scope
Create social media around the 4 pillars of our mission - Awareness, Education, Research and Support as well as increase donations.
Project Objectives
- Analyze the presence of the organization on various social media (Facebook @CCHAforlife; Twitter @cchaforlife; Instagram @cchaforlife )
- Help define our target audience and what type of content best performs/ on which platform
- Create a social media strategy for each SM channel that includes content calendar (cause/awareness days) to boost engagement, increase followers and increase donations
- Build a bank of evergreen social media content
- Determine weekly and monthly goals; what is the ideal number of posts per day/week
Goal: Increase engagement, value added content and increase donations through social media campaigns and content.
- What is the main goal for this project?
-
Project Summary
To develop social media content to build followers, engages supporters and helps us achieve organizational growth goals.
Project Scope
Create social media around the 4 pillars of our mission - Awareness, Education, Research and Support as well as increase donations.
Project Objectives
- Analyze the presence of the organization on various social media (Facebook @CCHAforlife; Twitter @cchaforlife; Instagram @cchaforlife )
- Help define our target audience and what type of content best performs/ on which platform
- Create a social media strategy for each SM channel that includes content calendar (cause/awareness days) to boost engagement, increase followers and increase donations
- Build a bank of evergreen social media content
- Determine weekly and monthly goals; what is the ideal number of posts per day/week
Goal: Increase engagement, value added content and increase donations through social media campaigns and content.
- What tasks will learners need to complete to achieve the project goal?
-
No deliverables exist for this project.
About the company
- https://www.cchaforlife.org/
- 0 - 1 employees
- Hospital, health, wellness & medical, Non-profit, philanthropic & civil society
The Canadian Congenital Heart Alliance (CCHA) is a national, volunteer-run registered charitable organization advocating on behalf of children and adults living with congenital heart disease (CHD). Mission: We advocate for and enrich the lives of people with CHD through awareness, education, research and support. Vision: To be the leading voice for enriching the lives of Canadians with CHD. Value Statement: Building a dedicated CHD community that fosters compassion, empowerment and collaboration. 1 in 100 babies are born with a congenital heart defect. Over 250,000 Canadians live with CHD, sadly, there is no cure. Most will require specialized, life-long cardiac care. At least half face the prospect of multiple surgeries and/or premature death, and many develop psycho-social challenges brought on by their condition, such as anxiety, depression, isolation and financial hardship. Fewer resources are available to those with CHD than other cardiac patients and CHD research is underfunded.