Market Research Associate - Level Up (Remotely)

Closed
TNB Glasses
Toronto, Ontario, Canada
Ella Saltoun
Founder and CEO
(20)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Market research Project management Market expansion International development Social sciences
Skills
target market market research data collection research
Project scope
What is the main goal for this project?

This project could appeal to students in any field, including business, arts, science etc.

TNB Glasses is a Canadian eyewear designer, manufacturer and distributor of Canadian eyewear brand: Midas. Midas is an exciting, colorful, and fashionable brand, favorite by number of stores across GTA (Great Toronto Area).

The students will be supporting our team in the market research and data collection of optical stores information in assigned geographical areas to assist with brand expansion across Canada and beyond.

We want to better understand our target market and audience as well as the overall market so we can uniquely position ourselves within our industry.

The research will include:

  • Target market research
  • Collecting information from different sources, including IG, Facebook, Google, different review websites
  • Analyzing the data collected from the initial research for this project.

What tasks will learners need to complete to achieve the project goal?

Each student will:

  • Research the assigned geographic area with list of potential business partners for our brand
  • For each potential business partner research different sources to collect additional information
  • Communicate the progress on timely manner with the team to move to next geographic area
About the company

TNB Glasses is a small business entrepreneur since 2017, created our own fashionable and durable Proudly Canadian brand of Optical Frames “Midas” and distributing it to local optical stores.