Digital Content Creation - Phase 4

Closed
Kids On Track
Edmonton, Alberta, Canada
Josh Dewling
Executive Director
(1)
3
Preferred learners
  • Edmonton, Alberta, Canada
  • Academic experience
Categories
Videography Communications Digital marketing Creative writing Social media marketing
Skills
content creation leadership development digital video marketing social media content digital content creation social skills social media
Project scope
What is the main goal for this project?

We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.

Kids On Track (KOT) is a community building organization that provides hope, direction and ongoing support for children, youth, and their parents. Educational, social, spiritual and recreational elements are combined to deliver well rounded programs. We cultivate relationships with participants encouraging their faith, character and leadership development, social skills, and a healthy lifestyle. We strive to support families that have limited opportunities due to various challenges.

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.

What tasks will learners need to complete to achieve the project goal?

To accomplish this, we expect the student(s) will:

  • Assist with a social media video launch to promote our organization
  • Work with our youth to develop social media content
  • Assist in digital video and photo editing
  • The specific scope is the creating of a specific video series. The student will work with the team to develop a plan for the "Behind the Curtains'" series.
About the company

Kids On Track is a community-building organization that provides hope, direction, and ongoing support for children, youth, and their parents.
Educational, social, spiritual, and recreational elements are combined to deliver well-rounded programs. We cultivate relationships, encouraging participants in faith, character and leadership development, social skills, and a healthy lifestyle. We strive to support families experiencing limited opportunities due to various socioeconomic challenges.

Since 1992, we have expanded our programs to respond to changing needs in the community and new opportunities to help at-risk kids and their families. We currently have more than 1,000 participants actively engaged in our programs. Our volunteer base has grown to a team of more than 314 volunteers who collectively contributed 4,469 service hours in our last fiscal year (Sept. 1, 2018 – Aug. 31, 2019).