Product-Market Fit for a Robotic Process Automation (RPA) SaaS Product

Closed
Simply Flows
Princeton, New Jersey, United States
Nelly Tacheva
Founder & CEO
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Market expansion Product or service launch Sales strategy Marketing analytics
Skills
robotic process automation growth strategies business to business research software as a service (saas) automation
Project scope
What is the main goal for this project?

We are building the future of work, where organizations and knowledge workers are empowered by automation. Simply Flows is a B2B SaaS product company in the Robotic Process Automation (RPA) space.

We need help with identifying the best path forward to the product-market fit. This project will be successful if a sound product positioning & growth strategy is created, backed up by research and data analysis.

The primary project requirements include:

1. Analyze the current landscape of our product and its viability in the marketplace.

2. Create a strategy on the best positioning for our product.

3. Draft a growth path forwards the product-market fit.

This is an exciting time to join us because:

  • The RPA space is super hot and holds a huge promise. Streamlining and automating work processes is a highly sought after skill right now.
  • Every phase of this project is highly visible and impactful. Students will work directly with the company's CEO. Their work will inform and guide the product's positioning and growth trajectory.
  • Students will receive a detailed accomplishments record and a recommendation to give to future employers.
About the company

We're building the first-ever Metaverse workspace with virtual assistants. Our metaverse - TANGRA - is for distributed or hybrid teams to meet, collaborate, learn, invent, and have fun!