Strategic Prospecting, Marketing, and Sales

Closed
MeaningfulWork
Vancouver, British Columbia, Canada
Meaningful Work
Meaningful Work He / Him
Admin Account
(42)
3
Preferred learners
  • Canada
  • Academic experience
Categories
Sales strategy
Skills
target market sales prospecting marketing sales
Project scope
What is the main goal for this project?

Number of Students: 1 team of 4 persons (Individuals are welcome to apply and we will assemble the team)

Term: 6 weeks starting as soon as possible

To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market.

The project may include, but is not limited to:

  • Identifying new potential accounts that align with our current customer base.
  • Compiling relevant market information.
  • Create marketing emails to result in sales conversions.
  • Building a customizable outreach script.
  • Creating a simple tracking framework, including metrics, for measuring outreach success.
What tasks will learners need to complete to achieve the project goal?

The final project deliverable is a marketing email campaign that boosts sales conversions. It should assist our growth team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions.

About the company

MeaningfulWork is building the most impactful community for social & environmental impact. We connect skilled professionals to pro-bono opportunities through an intelligent SaaS marketplace and enable companies to build powerful employee volunteer programs. We value innovation, personal growth and transformation, and caring for each other and our community.