Working with Les Services Intermédiaires d'Hébergement Worknstay Inc. on this project has been a highly valuable and insightful experience. The opportunity to collaborate on market research, competitor analysis, and the development of a commercialization plan allowed me to contribute meaningfully while learning about the dynamics of the temporary accommodation industry. Positive Aspects: Clear Vision and Goals: The company provided clear guidance on its revenue and market penetration goals, which helped keep the project focused. I appreciated the detailed brief and strategic direction that allowed me to align my work with the company's long-term objectives. Open Communication: I had open and constructive communication with the team, which was essential in navigating the challenges of the project. I received helpful feedback when needed, which allowed me to adjust my approach and ensure that my work aligned with the company's needs. Growth-Oriented Approach: It was inspiring to see the company’s growth mindset and commitment to expanding its reach both locally in Quebec and potentially globally. The focus on both the temporary worker and student demographics showed a keen understanding of its core customer base and market opportunities. Areas for Improvement: Timely Feedback: While the overall experience was positive, there were moments when receiving feedback took longer than expected. Ensuring that feedback is provided within the agreed timeline could help streamline the work process and prevent delays. More Regular Check-Ins: Although communication was constructive when it occurred, having more frequent check-ins or scheduled updates might have made the process smoother, especially during key phases like competitor analysis and marketing strategy development. This could facilitate quicker adjustments and reduce the need for follow-ups.