Strategic Growth Blueprint for Shopping Local!

Open to private marketplace Closing on June 2, 2025 / 1 spot left
Yorba Linda Chamber of Commerce
Yorba Linda, California, United States
He / Him
Deputy ED
2
Timeline
  • June 2, 2025
    Experience start
  • June 17, 2025
    Background Research
  • July 1, 2025
    Problem Identification
  • July 23, 2025
    Solution Development
  • August 2, 2025
    Implementation Proposal
  • August 3, 2025
    Experience end
Experience
1/2 project matches
Dates set by experience
Preferred companies
California, United States
Any company type
Academic association, Business & management, Business services, Education, Government

Experience scope

Categories
Market research Market expansion Sales strategy
Skills
strategic planning market analysis small business development swot analysis blueprinting
Learner goals and capabilities

This project is designed to empower students with practical skills in market analysis, strategic planning, and community engagement, all aimed at boosting small business growth and local economic revitalization.


Participants will evaluate existing shop small campaigns, collaborate with local businesses and public agencies, and propose innovative, actionable strategies to increase community awareness and local tax revenue. Whether researching stakeholder insights, identifying improvement opportunities, or even designing tools like a "shop small" app, students will transform theoretical knowledge into impactful solutions that foster small business development and strengthen community prosperity.

Learners

Learners
Workforce Development
Intermediate levels
10 learners
Project
20 hours per learner
Educators assign learners to projects
Teams of 5
Expected outcomes and deliverables
  • Comprehensive Market Analysis Report
  • Strategic Growth Plan with Detailed Action Steps
  • Community Engagement and Awareness Campaign Proposal
  • Digital Tool Concept (e.g., App or Online Directory to Promote Local Shopping)
  • Presentation of Strategic Recommendations with Supporting Data
Project timeline
  • June 2, 2025
    Experience start
  • June 17, 2025
    Background Research
  • July 1, 2025
    Problem Identification
  • July 23, 2025
    Solution Development
  • August 2, 2025
    Implementation Proposal
  • August 3, 2025
    Experience end

Project Examples

Requirements

We are looking for innovative and impactful projects that support local economic growth and empower small businesses. Examples of the types of projects our learners are capable of completing include:

  • Developing a Comprehensive Market Analysis: Identifying trends, challenges, and opportunities for small businesses within the community.
  • Creating a Shop Small Campaign: Designing marketing strategies to increase local shopping, including social media campaigns, community events, and promotional materials.
  • Building a Digital Solution: Proposing or creating a prototype for a mobile app or online directory that connects consumers with local businesses.
  • Conducting a Community Engagement Study: Gathering insights from residents and stakeholders to identify barriers to shopping small and recommending ways to address them.
  • Designing an Economic Revitalization Plan: Outlining actionable steps for city officials and businesses to boost local tax revenue through small business support.
  • Producing Educational Materials: Creating infographics, videos, or workshops that inform the community about the benefits of shopping small.
  • Analyzing a Specific Business or District: Conducting a SWOT analysis for a business or shopping area and providing tailored recommendations for growth.
  • Measuring Campaign Effectiveness: Developing metrics to assess the success of shop small initiatives and proposing ways to enhance them.
  • Collaborating with Stakeholders: Organizing focus groups or interviews with local businesses and agencies to gather data for informed decision-making.
  • Proposing Partnerships: Identifying opportunities for collaboration between businesses, public agencies, and community organizations to support shopping local.
  • These projects not only equip learners with real-world experience but also deliver meaningful contributions to the community.