Economical Analysis of Entrepreneurship and Innovation

COMM 382 / COMR382
Closed
UBC Sauder School of Business
Vancouver, British Columbia, Canada
Steven Minns
Full-time Instructor
(1)
1
Timeline
  • February 23, 2021
    Experience start
  • February 27, 2021
    Project Scope Meeting
  • April 9, 2021
    Final presentations
  • April 14, 2021
    Experience end
Experience
6/4 project matches
Dates set by experience
Preferred companies
Anywhere
Any
Any industries
Categories
Product or service launch
Skills
competitive analysis business strategy critical thinking data analysis research
Learner goals and capabilities

Having the capacity to innovate is critical to entrepreneurial success. In this project, students will explore concepts most relevant to innovation-driven enterprises: those ventures that have potential for high revenue growth and that are increasingly important in today’s knowledge economy. They will assess the opportunities associated with disrupting existing market environments, and the internal challenges of building new organizational capabilities. Through these lenses, students will scrutinize your organization context and upon completion of the project, you will receive a detailed report and presentation.

Learners
Undergraduate
Any level
42 learners
Project
15 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables

The final project deliverables might include:

  1. 10-15 minute presentation of key findings and recommendations.
  2. A detailed report including their research, analysis, insights, and recommendations.
Project timeline
  • February 23, 2021
    Experience start
  • February 27, 2021
    Project Scope Meeting
  • April 9, 2021
    Final presentations
  • April 14, 2021
    Experience end
Project Examples

Beginning in February, students in groups of 3-5 will work with your company to identify your needs and provide actionable recommendations, based on their in-depth research and analysis.

Project activities might include but are not limited to:

  • Analyzing the underlying economic forces that generate entrepreneurial opportunities and that provide new ventures with the potential to succeed.
  • Designing competitive strategies for taking advantage of entrepreneurial opportunities and for introducing innovations into markets.
  • Recognizing disruptive innovation and the threats and opportunities it represents.
  • Differentiating the distinctive roles played by start-ups and established firms in the process of commercializing innovations.
  • Assessing the requirements to appropriate the value from innovation and to plan for the protection of intellectual property.
  • Estimate demand for new products and services.
Companies must answer the following questions to submit a match request to this experience:

Provide an opportunity for students to present their work and receive feedback.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.