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Business, marketing or healthcare projects with science students

BIO 494
Closed
Arizona State University (ASU)
Arizona State University (ASU)
Tempe, Arizona, United States
Courtney Stone
Academic Advising Success Coordinator
3
Timeline
  • March 14, 2021
    Experience start
  • March 24, 2021
    Project Scope Meeting
  • April 21, 2021
    Experience end
Experience
4/3 project matches
Dates set by experience
Preferred companies
Anywhere
Small to medium enterprise
Science, Environment, Hospital, health, wellness & medical, Energy

Experience scope

Categories
Communications Market research
Skills
communication research writing digital marketing data analysis
Learner goals and capabilities

Students can work on business/marketing projects with an emphasis on the science/engineering/medical field. Many students are currently seeking more fulfilling careers and may have a variety of backgrounds to include management/ purchasing/ military/ and distribution of services.

Learners

Learners
Undergraduate
Any level
15 learners
Project
15 hours per learner
Learners self-assign
Teams of 5
Expected outcomes and deliverables

Marketing plan to include costs/inventory/purchasing and advertising to appropriate audiences.

Project timeline
  • March 14, 2021
    Experience start
  • March 24, 2021
    Project Scope Meeting
  • April 21, 2021
    Experience end

Project Examples

Requirements

Students could create a marketing plan/template for a pharmaceutical company or labware company.

Examples of employers which are suitable include but are not limited to the following:

  • Start-ups
  • Health organizations
  • Innovative design companies
  • State or county health departments

Within the marketing plan, students will provide insight into the following areas:

  • Market need
  • Market segments
  • Target market
  • Competitive analysis
  • Marketing objective
  • Product/service overview
  • Promotion
  • Place
  • Price
  • Risks
  • Cost estimates
  • Break-even
  • Revenue projections

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.