Strategic Management MCGR 423

MGCR423
Closed
McGill University
Montreal, Quebec, Canada
Zihan Cai
Industry Liaison Officer
(14)
6
Timeline
  • January 26, 2023
    Experience start
  • February 21, 2023
    First meeting with managers
  • March 7, 2023
    Q&A session with students
  • March 14, 2023
    Third meeting with students
  • April 7, 2023
    Experience end
Experience
1/1 project matches
Dates set by experience
Preferred companies
Montreal, Quebec, Canada
Startup, Non profit, Large enterprise, Small to medium enterprise
Any industries

Experience scope

Categories
Project management Competitive analysis
Skills
project planning business strategy marketing strategy communication
Learner goals and capabilities

Students will de-construct a complex business situation, identify the key issues and problems facing the organization in question, propose alternative courses of action, recognize the trade-offs involved in these alternatives, and make concrete recommendations backed by solid reasoning. Companies will have the chance to work and meet with tomorrow's leaders at a prestigious university institution. They may also obtain strategic advice and research analyses from eager young adults at no cost.

Learners

Learners
Undergraduate
Any level
200 learners
Project
15 hours per learner
Learners self-assign
Teams of 7
Expected outcomes and deliverables

Students will deliver a 12 minute presentation on strategy recommendations for the company. It will include an introduction (research question motivation), analysis, and recommendation sections and annexes and well as a Q&A period.

Project timeline
  • January 26, 2023
    Experience start
  • February 21, 2023
    First meeting with managers
  • March 7, 2023
    Q&A session with students
  • March 14, 2023
    Third meeting with students
  • April 7, 2023
    Experience end

Project Examples

Requirements

A core component of the grade is a group project in which 5-6 students have to analyze a firm's strategic problem throughout the semester and come up with recommendations to resolve identified challenges. Last year, three teams of students worked alongside senior managers at RBC to identify and offer solutions for issues encountered in their respective departments. Throughout the project, students will develop the ability to apply concepts and tools effectively to examine the internal characteristics of an organization and its external context.


Linked templates
Competitive Analysis View all

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

One or more mid-senior managers of the company have 3 one-hour time blocks to meet with students between end of February to mid-March.