BMKT 261- Advertising

BMKT 261
Closed
Capilano University
Vancouver, British Columbia, Canada
Dr. Pegah Yaghmaie
Educator
(1)
3
Timeline
  • January 6, 2023
    Experience start
  • February 22, 2023
    Project Scope Meeting- update
  • April 13, 2023
    Experience end
Experience
1/1 project matches
Dates set by experience
Preferred companies
Vancouver, British Columbia, Canada
Startup, Social enterprise, Large enterprise, Small to medium enterprise, Incubator
Any industries
Categories
Advertising Customer segmentation Public relations Social media marketing Marketing strategy
Skills
competitive analysis promotion creative strategy advetising research
Learner goals and capabilities

3 months project - IMC campaign


Learners
Undergraduate
Any level
35 learners
Project
40 hours per learner
Learners self-assign
Teams of 5
Expected outcomes and deliverables

The project will provide a report and a verbal presentation.

Both PPT decks and reports will be provided to you.

Project timeline
  • January 6, 2023
    Experience start
  • February 22, 2023
    Project Scope Meeting- update
  • April 13, 2023
    Experience end
Project Examples

They will create a communication plan and creative brief. The project will provide a report and a verbal presentation.

Both PPT decks and reports will be provided to you.