Sales and Marketing Student

Open
CoverQuick
Edmonton, Alberta, Canada
TK
CTO
(6)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Business strategy Communications Market research
Project scope
What is the main goal for this project?

The main goal for the project is to develop a marketing strategy for CoverQuick's AI and machine learning products, targeting consumers around the world. This will involve understanding the company's products and using data analysis to identify target markets and create effective marketing campaigns.

What tasks will learners need to complete to achieve the project goal?


- Analyzing CoverQuick's existing products and understanding their target audience.


- Developing a marketing strategy based on the analysis, including identifying target markets and creating marketing campaigns.


- Implementing and testing the marketing campaigns, and making improvements based on the results.


- Creating a report explaining the marketing strategy and outcomes, including any data analysis conducted.

How will you support learners in completing the project?

Access to team and other related resources, such as Google Suite and Google Adwords

Access to other related websites and technology needed for market testing.

What skills or technologies will help learners to complete the project?


Skills needed to successfully complete the project include:


- Data analysis and market research


- Marketing strategy development


- Understanding of AI and machine learning products


- Written and verbal communication skills for creating and presenting the marketing strategy.

About the company

Using AI and machine learning to build novel products for consumers around the world.