An individual student-consultant will research your target consumer for a specific product or service, identify important business insights, and co-draft creative briefs, and/or press release, or the equivalent for your organization.

A strong online presence is key to unlocking new markets and building your customer base. Whether you are launching a new product, promoting your business, or trying to reach new audiences, social media is an excellent tool to use. In this project, a group of students will analyze your current social media presence and propose methods to strategically leverage these tools to achieve your goals.

Guided by your organizational objectives, a group of student-researchers will profile your target consumers in order to provide you with key insights and strategic recommendations.

Guided by your organizational objectives, a group of student-researchers will profile your target consumers in order to provide you with key insights and strategic recommendations.