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Capstone Project - Business Management (Winter 2024)

Closed
Cape Breton University
Cape Breton University
Sydney, Nova Scotia, Canada
SM
Sana Mumtaz She / Her
Assistant Professor
(8)
5
General
  • Diploma; 2nd year
  • 6 learners; teams of 6
  • 70 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 10/10 project matches
  • Anywhere
  • Academic experience
  • Any company type
  • Any industries
Categories
Business strategy Market research Competitive analysis Change management Market expansion Sales strategy
Skills
presentations business analysis critical thinking community outreach marketing management data analysis decision making research and development
Project timeline
  • January 8, 2024
    Experience start
  • April 30, 2024
    Experience end
Overview
Details

This course provides students with the opportunity to work on a hands-on project in a relevant business & management topic area. This is an experiential course and it is designed to foster critical thinking and real-time decision making, with students applying their knowledge and skills to the challenge at hand. We are beginning the Fall semester, completion will be by April 2024.


We have a confidentiality agreement with all “clients”. In addition, the work becomes the intellectual property of the “client” so we don’t share it with others- it is theirs.

Learner skills
Presentations, Business analysis, Critical thinking, Community outreach, Marketing, Management, Data analysis, Decision making, Research and development
Deliverables

Students will be required to share periodic progress of their project deliverables and any challenges with business clients and instructor. Weekly meetings will be held for discussion on the progress and performance of students. Towards the start of December, students will be required to provide deliverables such as written reports, presentations, data analysis reports, websites and process models in accordance with the expectations of clients.


Project Deliverables:

Here is a summary of deliverables offered by CBU business management students in the last 2-3 years, 37 projects with ~200 students.


• 15 New Venture- Business Feasibility and Start-up Plans

• 6 Marketing Plans

• 2 Funds Development and Revenue generation Plans

• 6 Business Analysis and Improvement Plans

• 5 Community Outreach Plans

• 3 Research and Development Plans


The feedback has been extremely positive with several clients having secondary and tertiary projects based upon the outcomes.

Project Examples

A team of 5-7 graduate-level students will be selected to work with businesses and non-profit organizations on such things as business plans for start-ups, financial analysis, marketing plans, viability analysis, process improvements, and strategic plans. Students will apply qualitative as well as quantitative research tools for understanding the problems in detail as well as for submitting required deliverables.


REQUIRED QUESTIONS TO APPLY

Companies must answer the following custom questions in order to apply to this experience:


  1. Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.
  2. Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.


Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Would you be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Provide a dedicated contact (email address) who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.