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Cape Breton University
Sydney, Nova Scotia, Canada
NH
Educator
(2)
4
General
  • Post-graduate; 2nd year
  • 49 learners; teams of 5
  • 12 hours per learner
  • Dates set by experience
  • Educators assign learners to projects
Preferred companies
  • 6/6 project matches
  • Anywhere
  • Academic experience
  • Any company type
  • Any industries
Categories
Other Accounting Project management Digital marketing Fundraising Marketing strategy
Project timeline
  • September 5, 2023
    Experience start
  • October 30, 2023
    Mid-Project Check-in
  • December 15, 2023
    Experience end
Overview
Details

This course provides students with the opportunity to work with a hands-on project on a relevant topic area. This is an experiential course and it is designed to foster critical thinking and real-time decision-making, with students applying their knowledge and skills to the challenge at hand. We are beginning the Fall semester September 2023, completion will be by mid-December 2023.

We have a confidentiality agreement with all “clients”. In addition, the work becomes the intellectual property of the “client” so we don’t share it with others- it is theirs.

Learner skills
Communication, Execution plans
Deliverables

Here is a summary of activities performed by our students Since January 2020, 70 projects with >350 students.

Summary:

  • 5- Funds Development Execution Plans
  • 12- Marketing Execution Plans
  • 5- SEO/Digital Marketing Execution
  • 22- Business Plans- Start-up & Reorganization
  • 20- Business / Market Feasibility Analysis
  • 6- Improvement Strategies and Plans


The feedback has been extremely positive with several clients having secondary and tertiary projects based upon the outcomes.

Project Examples

A team of 4-6 graduate level students are selected to work with businesses and non-profit organizations on such things as business plans for start-ups, financial analysis, marketing plans, viability analysis, process improvements, and strategic plans. We use Lean Six Sigma project methodology, when there are problems beyond the scope of the instructor, we draw upon the other professors at CBU to provide expertise.