Store Layout Optimization

We have been serving customers for decades, and we would like to increase sales in our store. We believe that changing the layout of our shop could lead to more revenue per customer. We would like to collaborate with students to generate profitable layouts for our store. This will involve several different steps for the students, including: Familiarizing themselves with our products and services. Researching commonly used floor plans in stores. Considering factors such as traffic flow, customer behaviour, product placement, displays, and customer amenities. Creating a blueprint of a recommended store layout. Bonus steps in the process would also include: Recommending changes to improve our store’s accessibility.

Survey Creation

Our company advertises thousands of products online. The main problem we are trying to solve is to garner more user feedback through users’ experiences. We would like to understand our strengths and areas of improvement from a customer perspective. We would like to collaborate with students to develop a survey that can generate accurate data for future decision-making. This will involve several different steps for the students, including: Conducting background research on our products and customers. Researching platform options to conduct the survey. Identifying the most suitable survey platform for our company. Recommending multiple-choice and short-answer questions to gauge customer opinions. Bonus steps in the process would also include: Testing and improving the questionnaire based on feedback.